It was the first brand able to create a car. Its history began separately; Benz and Daimler created their own company and were competition for some time, Benz held the company called Mannheim Benz&Co (1883) and Gottlieb the company Cannstatt Daimler-Motoren-Gesellschaft (1990). In 1926, Mercedes merged with Benz as a strategy to deal with the economic crisis that affected both companies and were united under the name Daimler-Benz AG, although the name that became popular was Mercedes-Benz. Shortly thereafter, the design of the famous three-pointed silver star logo was created in a circle.
Mercedes, luxury cars.
After the Second World War he undertook the Formula 1 project, Alfred Neubauer, looked for several intact racing cars in the factories and contacted three drivers to join his racing team: Karl Kling, Hermann Lang and Juan Manuel Fangio. Michael Schumacher, Nico Rosberg and Lewis Hamilton participated in the Mercedes F1 team, all very successful.
Today, it belongs to Daimler AG which, since 2014, owns several brands of cars, buses, trucks and motorcycles, including Mercedes-AMG, Smart Automobile, Detroit Diesel, Freightliner, Western Star, Thomas Built Buses, Setra, BharatBenz, Mitsubishi Fuso, MV Agusta, in addition to owning shares in Denza, KAMAZ and Beijing Automotive Group.
Its closest competitors in today’s high-end car market are Audi, Volvo, Alfa Romeo, BMW, Lincoln, Cadillac, Infiniti, Jaguar, Lexus, Acura. The famous three-point star, designed by Gottlieb Daimler, symbolizes the ability of its engines to use them on land, sea and air.